
From the hand of acclaimed Pulitzer Prize-winning author Greg Grandin, Fordlandia (its first appearance in Spanish) tells the incredible but true story of Henry Ford's ambitious and failed attempt to build an American utopia in the heart of the Brazilian Amazon.
In 1927, Ford, the automotive magnate, bought a vast tract of land in the Amazon rainforest with the intention of securing a rubber supply for his empire. But his vision went much further: he created Fordlandia, a city that replicated the values and lifestyle of the American Midwest, with wide streets, well-ordered houses, plazas, dances, and even golf courses. However, this idealistic project clashed head-on with the relentless forces of nature and the resistance of the local workers, who quickly subverted the rigid Puritan morality imposed by Ford.
Grandin paints a fascinating and profoundly critical picture ...read more







